Define the recurring promise of a paid Community

What should I think through first?

• What problem do members face again and again, or what progress do they want?
• What can you deliver steadily without constant one-off effort?
• How often can you realistically post, host events, give feedback and moderate?
• Who is the Community not for, and how do members get help?

How do I build the promise?

1. Name the ongoing outcome. Describe the progress members make over time, not just access to a chat. Be specific and avoid promising income, health or performance results.
2. Pick repeatable value. Mix a small set of discussions, resources, office hours, peer chat, feedback, events or updates that all serve the outcome.
3. Set a cadence you can keep. Tell members how often each part happens. Leave room for quality and moderation instead of promising daily output you cannot sustain.
4. Define participation. Say what you provide, what members bring, and the conduct and privacy rules. A Community runs on people as well as content.
5. Tie price to delivery. Choose free, one-time or recurring access based on the value you give. Check /pricing for what each Tapmy plan includes. Tapmy takes no fee on Free, 3% of your sales on Pro and 1% on Max. Standard payment processing fees from Stripe still apply, as they do on every platform.
6. Build a reason to stay. Guide new members to a first win, show the next milestone, ask for feedback, and improve your rhythm without quietly changing the promise.

How do I know the promise is working?

• A new visitor can repeat the outcome and cadence in one sentence.
• You can keep the promise at the member count you expect.
• Price and renewal match the value members keep getting.
• Onboarding leads to a real first action, not an empty feed.

What if it is not working?

• Members join, post once, then vanish. Strengthen the first-week path, add milestones and prompt people directly. Do not just add volume.
• The promise is too broad. Narrow the audience, the problem or the format until you can see delivery.
• Your workload grows faster than membership. Use group formats, reusable resources, moderators, clear boundaries or a different tier.
• Members expect private consulting. Keep Community access separate from a Service and say what support is included.

What should I write down?

Keep one page with the current promise, audience, cadence, what is and is not included, member responsibilities, moderation approach, pricing, capacity assumptions, and every change you announced.

What next?

Turn the promise into onboarding, a content rhythm and clear pricing and access terms. If something still looks wrong, contact Tapmy Support with the Community URL, your plan, a redacted member email, the order or subscription reference, the time and time zone, and expected versus actual access. Never share private Community content, passwords, authentication codes, full card details or secret keys.