Choose between a service and a booking
Sell a booking when the buyer is paying for a block of time. Sell a service when they are paying for an outcome, scope or package that may include several sessions. A service can lead to a Schedule Link, but they are different products.
On this page
What should I think through first?
- Write one sentence on what the buyer thinks they are getting.
- List anything beyond live time, such as an audit, plan, files, revisions or ongoing support.
- Decide whether the price follows time or a finished result.
- Check that payment, intake, scheduling and delivery all fit the model you pick.
How do I choose?
- Booking for direct time. Think consultation, coaching call, office hour, review session or paid appointment, where length and slot are the point.
- Service for a result. Think audit, strategy package, implementation sprint, retainer or creative package, where scope and deliverables matter more than one slot.
- Combine them on purpose. Sell the service first so the buyer understands scope, then use a Schedule Link for a kickoff, delivery session or recurring appointment.
- Keep free discovery calls separate. A discovery call can qualify a buyer, but it should not blur the paid offer or suggest free delivery. Check that a free booking flow is supported.
- Match your promise everywhere. Title, price, checkout, intake, confirmation and follow-up should all describe the same thing.
- Test the next step. A buyer should know whether to pick a time now, fill in intake, wait for approval or expect another deliverable.
How do I know I chose well?
- The offer type matches why the buyer is paying.
- Price and terms describe either time or outcome, not a mix.
- Booking is a delivery step where it fits, not the whole definition of the service.
- Customer records and confirmations use clear wording.
What if it is not working?
- Buyers ask what is included. Use a service page with clear scope instead of a bare time slot.
- Buyers need to pick a time right away. Attach a booking flow once the offer itself is clear.
- The work needs negotiation, a contract or procurement. Do not force it into standard checkout. Handle it through a custom sales process.
- You cannot meet demand. Adjust availability, capacity, scope, price or screening before selling more.
What should I write down?
Record the offer type, the buyer promise, scope, duration, price, intake, scheduling step, delivery method, cancellation and refund terms, and why you did not choose the other option.
What next?
If you chose a booking, set up availability, duration, intake and confirmations. If you chose a service, finish the scope and connect the delivery or scheduling path. If something still fails, contact Tapmy Support with the booking or offer URL, safe references, the exact time and time zone, your browser or device, and what you expected versus what happened. Never share private calendar content, meeting secrets, passwords, authentication codes or card data.